A brief history of (work) time
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After leaving the music industry I made my way over to agency world. I collaborated with agencies big and small, on brands like ESPN, Genentech, and Levi’s. Sadly, work from this time was lost in the great external hard drive crash of 2012.
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I didn’t really want to work in tech, but I found this company with a great brand, run by nice people who actually wanted to help solve an annoying first world problem. I worked at Zendesk for a while – from pre-IPO through hyper growth to achieving coveted $1B status. During my time there I did pretty much all the jobs: Copywriter, Brand Manager, UX Writer, Creative Director, and executive leader.
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At Asana I worked as Head of Creative, which was part of the executive marketing leadership team. Translation: I spent most of my time in meetings working on strategy and high-level creative direction. I love to get nerdy about this stuff. Seriously. Ask me about consistency across brand touchpoints anytime…
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I took a little time off to work on some things I cared about for my hometown (shoutout Oakland). Then I went back to my roots, doing copy, branding, and creative strategy for [REDACTED] a stealth-mode startup that made me sign a really scary NDA.